The Intentional Marketer As Driver Of Intentional Marketing
Intentional marketers drive intentional marketing, purposeful actions that align brands to audiences to build trust.
Storytelling: TV Shopping Network Lessons
Sometimes we discover the importance of the narrative in unexpected places. It's that narrative that drives sales.
Branding + Intentional Marketing = Power (and Acceleration)
There is much to be learned about branding, as a driver of business, particularly when aligned with intentional...
Why Intentional Marketing Versus Traditional Marketing?
Intentional marketing aligns a brand’s actions, programs, and messaging with clear and meaningful purpose.
A Forward-Looking Plan Can Help Achieve Change
Intentional marketing demands discipline. A Marketing RoadMap aligned to your strategic plan and purpose meets that...
My Personal Story: Becoming A Marketing Professional
Marketing through the eyes of a young girl: brand, mission, purpose, and intentional marketing professionals.